Sony DSC-W300. Photo Credit: Sony
February 26, 2008 (Sawf News) - Sony’s new Cyber-shot DSC-W300 digital announced February 25, integrates an ultra-high 13.6-megapixel CCD imager along with a Carl Zeiss Vario-Tessar 3x optical zoom lens, a 2.7-inch LCD screen and an eye-level viewfinder in a compact size. With its ultra-hard titanium coating, the model offers a premium look and finish that is highly-resistant to scratches and messy fingerprints.
The W300 camera offers the new “extra high-speed” burst mode that can shoot three-megapixel photos at five frames per second.
In addition to the Super SteadyShot optical image stabilization, the W300 exclusively offers “extra high sensitivity” mode to further minimize blurry photos.
Noise reduction is now a user-selectable option. Improved face detection technology, Smile Shutter technology, white balance and flash color controls and five different types of scene detection are there to help the user take better pictures automatically.
W300 has the ability to take two shots almost immediately – one with standard automatic settings and the other with optimized settings.
Other features for outstanding images include a five color modes, including “real” for faithful color reproduction; 12 scene selection modes with a new “underwater” mode that adjusts white balance for more natural-looking photos; Sony’s new D-Range Optimizer Plus that process picture to improve detail in photos with harsh highlights or dark shadows; and an improved auto focus system that includes macro ranges.
Viewing and image management has also been enhanced with helpful date and calendar views, in-camera search by face or date, slide show with longer music files, and high-definition component output for viewing photos on a compatible HDTV set.
The DSC-W300 camera and optional accessories will be available in May for about $350.
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